It’s smart. It’s Swedish. It’s maybe a little strange.
Keep baby healthy and happy from nose to toes.
Designed for postpartum care down there.
Meet your reliable back-end solution.
Baby caught a bug? There’s a kit for that.
The ultimate bedtime triple threat.
The kit for when s%*t gets real
For relief and postpartum care down there
Everything you need to pamper your milky pair
From delivery to boogers, butts & beyond! Frida is the brand that gets parents. That means you.
We don’t want to toot our own horn so we’ll let everyone else do it! Don’t take our word for it. Take theirs.
The FridaFam works tirelessly to help you navigate the challenges of your toughest job yet: raising a tiny human.
From delivery to buggers, butts & beyond! Fridababy is the brand that gets parents. That means you.
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Get 4 supportive positions in 1 pillow - C, I, L , U - so you catch the sleep you’re so desperately craving.
Give your post-op body the attention it deserves with our curated day-to-night essentials.
The motherload of postpartum must-haves, from first contraction to first post-baby toilet trip, pack it in your hospital bag & you’re good to go!
Toss the hospital peri bottle and get this bidet for your vajay. It's the MomWasher for relief and postpartum care down there.